What they actually mean
This is not an objection to your price or your product. It is your discovery coming back with a receipt — you presented a solution before you and the buyer agreed on a problem worth solving.
Adding features here makes it worse. Every additional capability is another thing they do not need, and the pile is evidence for their position rather than yours.
The move: Go back to the problem
Stop presenting. The instinct is to explain harder; the move is to ask what they are doing about the thing you thought you were solving.
Find out what it costs them today, in their terms. If it costs them nothing, there is no deal here, and finding that out in five minutes is a good outcome, not a failure.
If there is a cost, you now have the value conversation you skipped — and it is theirs, not a claim you asserted.
How it sounds
“It looks fine, I just don't see what it'd actually do for me.”
You“Then I got ahead of myself. What are you doing about this today — and what does that cost you?”
Why it works. Taking the blame keeps them talking; nobody defends a position when the seller has stopped attacking it. And the question restarts discovery without announcing that it is restarting.
What loses the deal
“Let me show you a few more things it can do.”
More features against a value objection is volume against a question. You are answering “why would I” with “here's more”, and each addition confirms it isn't for them.
Practise this one
Reading it is not running it. Closer drills you on no value against an AI prospect that holds its position and only opens when you earn it — then a coach walks the transcript back and shows you where the call turned. There are 5 no value plays in the library, recast around your own offer and price.